Canadian Union of Public Employees
BC, Canadian Union of Public Employees Button
- Project Button
- Client BC, Canadian Union of Public Employees
- Client Since 1992
- Sector Union
This button, produced in the aftermath of the 2001 attack on New York’s World Trade Centre, won a CALM award for CUPE – the Canadian Union of Public Employees. CALM is the Canadian Association of Labour Media.
Canadian Union of Public Employees Counterpoint
- Project Counterpoint
- Client Canadian Union of Public Employees
- Client Since 1992
- Sector Union
Our ongoing redesign of all print materials for the national office of CUPE (Canadian Union of Public Employees} – one of Canada’s largest unions – started with a thorough communications audit of the organization’s newsletters and the flagship national publication, Counterpoint. We restructured and redesigned the full colour tabloid. And it paid off! The paper won the 2011 award for Best Overall Publication from CALM, the Canadian Association of Labour Media.
Canadian Union of Public Employees Canary and Tabletalk
- Project Canary and Tabletalk
- Client Canadian Union of Public Employees
- Client Since 2010
- Sector Union
The overall redesign of CUPE’s newsletters features consistent typestyles and page structures. Each publication has a unique flag – the treatment for the publication’s name – and its own colour. The newsletters are devoted to four of CUPE’s main issues areas and, as a result, have different kinds of content which give them an identifiably different look. Canary is focused on health and safety issues, while Tabletalk is about bargaining. Two other newsletters – one about economic issues and another about international solidarity – will be redesigned in the coming year.
